1. You must be fearless when negotiating. You cannot let them bully, intimidate or frighten you. Remember, you hold all the cards because you can walk out whenever you want. There are plenty of other places for you to spend your money.
2. You have to know what you want. Walking into a negotiation blind is suicide. You must have an idea of the final outcome and then you need to keep that secret. Don't walk in and lay your cards on the table, but play the game. That means you need to do your homework. You need to know what the item really costs and then negotiate from that position. Fortunately the Internet has all that information available.
3. You need to make sure you are negotiating with a decision maker. Don't waste time haggling with junior personnel that cannot make decisions. Ask to speak to someone with the power to negotiate and make it clear you will only speak to them.
4. You must follow through then-and-there. If you get what you want from the negotiation, you must commit to the sale on the spot. If you come back later you will need to re-negotiate with whomever is present and you will have wasted everyone's time. Don't enter into a negotiation if you don't have the money to pull the trigger.
5. You need to get tough. There is a point in time in every negotiation where you will need to get tough. It is critical that you do this at the right time. It is that moment when the parties are all tired and the other side has drawn a proverbial line in the sand. That is the moment you must go on the offensive and make it clear you are not afraid to walk away from the table.
However not every situations are same, so try to be felexible..
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